I speak with clients all the time about the increasing importance of reaching shoppers pre-shop to drive consideration to ensure their product gets on the “shopping list”. In fact, a recent Caddle study shows 73% of Canadian shoppers are pre-planning grocery shopping trips.
VERY!
Two stats I recently read jump right out:
So, if it’s important to reach shoppers pre-shop and get on the shopping list, wouldn’t it be amazing to have a digital ad solution that allows you to reach shoppers while they are building their lists.
Now there is … with AdAdapted.
AdAdapted is a mobile advertising platform that uses patented technology to drive sales conversion for CPGs by getting branded products onto digital shopping list apps and/or directly into retailer E-commerce shopping carts
I am always on the lookout for technology-based solutions so if you one I should know about leave a message.
Until next time, thanks for visiting.
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