Shopper Marketing

Shopper Marketing Minute – Product Innovation and COVID

https://player.vimeo.com/video/430795800 In this episode of Shopper Marketing Minute, I discuss whether or not the timing is right for CPGs to…

4 years ago

Shopper Marketing Minute – Changing Consumer Behavior

https://player.vimeo.com/video/429409548 In this episode of Shopper Marketing Minute, I share what I think are the 3 most significant shifts in…

4 years ago

Shopper Marketing Minute – Impact of COVID on Brand Loyalty

https://vimeo.com/426509310 In this episode of Shopper Marketing Minute, I discuss how COVID19 inadvertently is causing the largest product trial program…

4 years ago

Shopper Marketing Minute – Shopper Value

https://vimeo.com/426506784 In this episode of Shopper Marketing Minute, I discuss how CPGs can win with shoppers by offering both monetary…

4 years ago

Shopper Marketing Minute – Changing Shopping Habits

https://vimeo.com/422431174 In this episode of Shopper Marketing Minute we discuss the impact of the financial crisis on grocery shopper buying…

4 years ago

Shopper Marketing Minute – Online Grocery Sales Surging

https://vimeo.com/426506868 In this episode of  Shopper Marketing Minute I discuss the emergence of online grocery sales during the COVID19 crisis…

4 years ago

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