QR codes increasingly popular with CPGs to engage shoppers in store. “SCAN ME!” These two short words are enhancing shopping…
As I was completing my weekly online store check on Shelfgram this morning, the pictured IOGO yogurt aisle blade sign…
Shopper Digitial Media ad spend in Canada is on the rise The digital advertising landscape in Canada is witnessing remarkable…
Shoppers Angry at Food Prices Consider Boycott of Loblaw Banner Stores
Omnichannel marketing trends 2024 As 2023 comes to a close, I want to share with you my top three trends…
Marketing agencies operate in a dynamic and highly competitive environment where staying ahead of the curve is essential for success.…
One of the questions I get asked most often by my CPG clients is “how can we improve our sales…
Canadian grocery shoppers love loyalty rewards programs! This according to a recent research study from Caddle that shows practically all…
Retail media networks expanding by moving in-store to reach shoppers With predictions that sales will reach $85 Billion by 2026…
Omnichannel marketing to older audiences rare FACT: 95% of the consumer package goods (CPG) omnichannel marketing briefs I read have…
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